It was quite the offseason of moves in the NBA, and I’m not talking about LeBron James to the Lakers.
So many colleagues and good friends in the NBA media world made career moves this summer, reinforcing my belief that if you want to be involved in covering a vibrant, ever-changing sport with endless opportunities to exercise your reporting muscles, the NBA is the beat you want to cover. Even Damian Lillard got into the act this summer, becoming an NBA news breaker.
I’m so happy for everyone — some of them very close friends — who changed geography, platforms or both for this coming NBA season. In short, it’s a good time to be reporting on America’s most interesting and news-dominant sport.
Me? I’m boring. But sometimes, no news is the best news. I decided to buck the NBA media free-agency trend and keep doing exactly what I’ve been doing. I’m thrilled to announce that I will once again be reporting on the NBA for Bleacher Report this season, in addition to running my very own fitness company, Max Velocity Fitness + Performance.
This will be my 13th consecutive season covering the NBA in some capacity and 17th overall; I go back to Kobe Bryant’s rookie season in 1996-97, with six years of NFL coverage sandwiched in there from 2000-2006 as the Jets beat writer for Newsday. (Side note: I’m happy the Jets have finally found their quarterback.)
I launched Max Velocity two months after being let go by CBS Sports in the summer of 2016. It was a humbling experience, but in retrospect, I wouldn’t change a thing. The community that was born out of that minor career disappointment is one of the most powerful forces I’ve ever experienced. It just shows that if you have a passion for something and a willingness to put in the work, you can pretty much do anything (even build a successful business out of two squash courts.)
To be able to continue pursuing both of my passions at the same time makes this, without a doubt, the most thrilling time in my professional and personal life. I look forward to interacting with as many of you as possible.
As always, for NBA news and content, you can follow me on Twitter (@KBergNBA). I’m also @KBergNBA on Instagram, where I plan to experiment with some content that lives in the intersection of my two worlds. (Ever wonder what NBA stars do behind the scenes in the weight room to stay healthy and perform better? That’s what I want to show you.)
On Facebook, you can find me here.
For fitness, sports performance and nutrition news and content (with some basketball mixed in), follow Max Velocity:
One last thing. Many of my NBA media and PR friends are aware of my passion for helping them improve their health and avoid the potentially debilitating pitfalls of life on the road, on the red-eye and on the restaurant tour. If you need help, advice, encouragement, a workout program or nutrition plan, don’t hesitate to reach out. Big, life-changing events start with small steps, as I am living proof.